AAAA Sports

Contractor and home services advertising

When the furnace fails, they call the name they saw all season.

Homeowners do not shop for a plumber until they need one. Minor league video board, LED and PA moments build the recognition they remember when something breaks.

Illustrative image: two hockey players racing for the puck under arena lights in front of a full crowd

Why it works

Home services are bought in a hurry, and the first name that comes to mind gets the call. Repetition across a full season keeps your name in front of homeowners in your service area, game after game, so you are already familiar when the furnace, roof or water heater fails.

We focus on the clubs inside your service territory and pair LED rotation with in-game moments, such as a sponsored home run or power play, that fans remember. Hockey season lines up with heating demand and baseball season with cooling, roofing and outdoor projects.

Images on this page are AI-generated and illustrative. They do not show a specific club, venue, event or past campaign.

Formats

What you can include

Mix and match. We confirm every item with the club before you sign.

Video board spots

Season-long spots with your phone number or web address, plus a named in-game feature fans recognize.

LED boards

Rotating messages on ribbon, fascia and dasher boards that keep your name in view every game.

PA announcements

Recurring reads that tie your brand to a moment, such as a sponsored strikeout or penalty kill.

Community promotions

Home makeover, giveaway or service-day promotions run under official rules.

Theme nights

First responder or homeowner appreciation nights presented by your company.

Hospitality

Suites and group nights for crews, customers and referral partners.

Every plan is confirmed with the club or venue before you commit. Inventory, rates and dates are subject to team approval and availability.

Illustrative program structure (not a past campaign)

A year-round HVAC program in one market

An example of how a plan could be structured, so you can see the moving parts. It does not describe a past campaign, and every element is subject to club approval.

Winter

Hockey LED rotation and a sponsored power play moment while heating calls peak.

Summer

Baseball video board spots and a sponsored strikeout feature while cooling calls peak.

Crew night

A group area for technicians and their families, with a video board welcome.

Report

Proof of performance from both clubs, next to the calls from a market-specific tracking number.

Selling window

When to plan

Contractors get the most from a full season, so commit before the season starts and pick the sport that matches your busy months.

Hockey

Regular seasons generally run from October to April. Season packages are usually committed before the season starts; theme nights can often be added during the year.

Baseball

Seasons run from early April through September. Season-long packages are usually committed in the fall and winter, and 2027 baseball promotional calendars are being set now.

Arena and indoor football

Seasons run in the spring and summer. Clubs, venues and schedules change from year to year, so we confirm them early.

Recommended package

Season Presence

Season Presence gives a home services company full-season LED and video board rotation, a recurring named moment and a PA package. Pair baseball with hockey for Year-Round Market coverage.

Built for
Insurance, home services, automotive, health care
Structure
One or more clubs, a full season

Core

  • Season LED and video board rotation
  • A recurring named in-game moment
  • PA package

Optional add-ons

  • One suite or group night
  • Theme night recognition

Buyer questions

Frequently asked questions

Is minor league advertising affordable for a local contractor?

Often, yes. Many clubs offer entry-level packages. Share your budget range and service area and we will tell you what fits.

Do we need to show a license number?

Some states and cities require a contractor license number in advertising. Check the rules where you work and include the number in your video board and LED creative where required.

Is category exclusivity available?

Some clubs already have a partner in HVAC, roofing or plumbing. We check for conflicts first, and any exclusivity a club offers is written into your proposal.

How do we measure results?

Use a market-specific phone number or web address in your creative and track calls and bookings in your systems. The club's proof of performance documents what ran. We do not guarantee attendance or leads.

Tell us your markets. We'll build the lineup.

Pick leagues, markets, placements and budget. Download a preliminary plan right away. A strategist then confirms clubs, dates and rates with each club.